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exhibit · 2023–2023
Archiveindiekilledhealthcare ai

Tessa was a nonprofit's eating-disorder chatbot that replaced a human helpline and lasted about a week in the job.

Replaced the helpline with a bot. The bot recommended a calorie deficit.

Our take
Cause:harmful outputslabour replacement backlashmodel capability gap
Fail ScoreOur take
56/100
Hype 13/25
Money 2/25
Spectacle 17/25
Lesson 24/25
rubric
Hype · our take
3/5 promised → 1/5 delivered
Lifespan
31 days
Timing · our take
too early
Dates
announced · shipped · died
Where
US · Startup · Internal
manyfails.com/fails/neda-tessa
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NEDA positioned its chatbot Tessa to replace its human helpline in May 2023 after staff unionised; within days users showed it recommending calorie counting and weight-loss targets to people with eating disorders, and NEDA pulled it.

The Pitch

A wellness chatbot that could offer coping skills to people with eating disorders, available at any hour and at any scale. In May 2023, after its helpline staff unionised, NEDA moved to make Tessa the front line instead of the humans. E2E2

What Happened

Within days, users shared conversations in which Tessa recommended calorie counting, weight-loss targets and measuring body fat with calipers, to people who had come to an eating-disorder helpline. E2E2 NEDA suspended the bot at the start of June. E2E2E2 It is now an exhibit at the Museum of Failure. E2E3

Why It FailedOur take

Our primary cause is harmful outputs: in this setting a single bad answer is the whole failure, and the bot gave several. Secondary causes are labour-replacement backlash, since the decision to replace unionised staff meant every error was read as a choice about people rather than a bug, and model capability gap, because no 2023 system could guarantee it would never offer dieting advice.

Timing verdict: too early, and possibly never. The job is real, but the acceptable error rate for this job is zero.

Lessons and What Would Have Worked

  1. Some jobs have an acceptable error rate of zero. A chatbot that is right 99% of the time is wrong with one in every hundred people in crisis. Do not put an autonomous bot in that seat.
  2. Replacing people with a bot changes how every failure is judged. The same error from a bot that assisted the helpline would have been a bug report, not a national story.
  3. A copilot mode, where the bot drafts and a trained human sends, was the version of this idea that could have worked at the time.

Timeline

  1. NEDA moves to replace its human helpline, whose staff had unionised, with the Tessa chatbot.E2
  2. Users publish exchanges in which Tessa recommends calorie counting, weight-loss targets and skin-fold calipers.E2
  3. NEDA suspends Tessa.E2

Receipts

  1. E2
    NEDA pulls chatbot after it gave eating advice

    NBC News · · Archived

    supports: harmful_advice, pulled

    Supporting quote
    Synthetic fixture extract; not a verified quotation.

    Accessed

  2. E2
    AI chatbot Tessa and the eating disorders association

    The New York Times · · Archived

    supports: helpline_replacement, pulled

    Supporting quote
    Synthetic fixture extract; not a verified quotation.

    Accessed

  3. E2
    An eating disorders chatbot offered dieting advice, raising fears about AI in health

    NPR · · Archived

    supports: helpline_replacement, harmful_advice, pulled, museum

    Supporting quote
    Synthetic fixture extract; not a verified quotation.

    Accessed

  4. E3
    Tessa

    Museum of Failure · · Archived

    supports: museum

    Supporting quote
    Synthetic fixture extract; not a verified quotation.

    Accessed

Sentiment

At launch -1 / −2…+2

Synthetic fixture extract; not a verified quotation.
NPR E2
Synthetic fixture extract; not a verified quotation.
The New York Times E2

At death -1 / −2…+2

Synthetic fixture extract; not a verified quotation.
Museum of Failure E3
Synthetic fixture extract; not a verified quotation.
NBC News E2

What happened to Tessa, NEDA's eating-disorder chatbot?

What was Tessa, NEDA's eating-disorder chatbot?
NEDA positioned its chatbot Tessa to replace its human helpline in May 2023 after staff unionised; within days users showed it recommending calorie counting and weight-loss targets to people with eating disorders, and NEDA pulled it.
What happened to Tessa, NEDA's eating-disorder chatbot?
Within days, users shared conversations in which Tessa recommended calorie counting, weight-loss targets and measuring body fat with calipers, to people who had come to an eating-disorder helpline.
Why did Tessa, NEDA's eating-disorder chatbot fail?
Our primary cause is harmful outputs: in this setting a single bad answer is the whole failure, and the bot gave several.

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